Today I was going through an article in Webpronews titled “Things to Remember if Page Speed is to Become a Ranking Factor (http://www.webpronews.com/topnews/2009/12/14/things-to-consider-if-page-speed-is-to-become-a-ranking-factor)”. I was wondering that all search engine algos will get changed if this happens.

According to a Webpronews interview with Matt Cutts it has been popped out that in coming days Page speed can affect the search engine (especially Google’s) rankings.

But the point here to consider is how its impact will be. The conclusion we have comeup after reading several comments and posts is that somewhat its positive and somewhat its negative.

If your hosting is good enough to fight with the growing traffic then you may not be losing rankings but then what about those sites that are not hosting on a good server? Well, then the effect can be negative. Unlike Webpronews my question here is then those webmasters who cannot afford the expensive hosting can be dumped in Google rankings. Then what will happen with the site quality. Google has always forced the webmasters to maintain the site quality. It seems like now Google is taking page speed higher than the quality.

Many people are oppose to this Google’s update. Because if we consider page speed a ranking factor then all the other things will go back. In today’s world when people like to see a good and attractive website may include flash, images and scripts. These all things make page heavy and huge.

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By the time SEO has become the fastest process to grow your business online. It has been noticed that today many companies has setteled themselves in Search Engine Optimization business. But real are those that bring you in top without using any cheat.

India has a large number of SEO companies as the foreign companies are outsourcing their work from such companies on a lesser price. Now when such a huge number of companies are popping up in market people tend to give more focus on SEO and try to get skills towards it. With such a growth chances are that some people who are doing it just to make money reduce the quality. So we need to be aware with such so called SEO’s as this can harm our business.

While if you are really interested in learning a good SEO then you may move forward to online material provided for free by some sites like: SEOMoz, Seochat etc. These sites really provide quality reading for begineers. You will also need to keep yourself updated with all search engine’s activities happening around so that you will be aware with their changing algos.

Once you think that you have learnt & read enough on SEO you can try this on small business or website. If you succeed you can move for your major business and if not than you may need to research more. The best part to rectify this is to do more and more analysis for your competitors.

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Google Webmaster Blog’s Sean Harding recently talked about the changes in website verification process of webmaster tools. Those are more advanced meta tags verification process and HTML verification files. Earlier the user had to add a meta tag on the page to verify the process, this tag was totally depended upon the email of user account. So if user has made any change in the email account then your meta tag would also change. But now it has been more advanced and would not change if you change your emaild.

Google webmaster tools have also redeveloped the HTML file where this HTML file will eliminate the checks for non-existing urls. Earlier this HTML file was not able to check the 404 non-existent urls even after using a properly configured web server used ti return 404 for non-existing URLs. Due to this lots of people faced problems. But with this revised process you just have to download the HTML file and upload it on website server without any changes then the Google webmaster team will check the content of the file if they are error free.

The Google webmaster team has made this cleared that users who have already verified their websites can continue with the existing process and for new users this process will probably be a bit easier as the changes are supposed to be made for new verifications only.

Google Webmaster Tools has also said that the software/websites with inbuilt features to verify the file and meta tage may have to upgrade their functions with new methods.

Google has always provides its users more updated and advanced features that they can apply for their websites and businesses. This time also google has made this user experience more easy by providing more advanced webmaster tool site verification process. It is also expected that very soon Google will comeup with an update where email address of a website verified owner will be visible to other verified owner of a website.

We will always keep you updated with these recent changes so that you can keep them updated on your websites. Keep reading our blog for more.

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It has been proved that 65% people use search engines while browsing the internet. So it is very important that you optimize your site well for these search engines to promote your business. In this blog I will tell you the best ways to optimize a site.

The first and foremost is the research for appropriate keywords. You should be very clear about your site’s theme, services, products and the competitors. There are many keyword research tools that will help you in finding the right keyword for your site. Some of them are: Google.com/insights/search, Google Adwords, Wordtracker. You just have to enter your main keyword in the box and these tools will show you various types of searched keywords. While finalizing the keyword list you should be aware of the fact that the more searchable keyword will be more competitive also.

Once you are done with the keyword list you should plan your site structure if it is new and restructuring if its not new still required. Then you need to write meta tags, I’ve mentioned about the uses of meta tags in my previous post. Keep in mind that your keywords get 70% weight from these meta tags so it should be well written and keyword targeted.

After writing the meta tags the other step that is more important is the content. It is believed that “Content is the king”. So your content should play around like a King…lol. The content you are putting on a page should be keyword rich….wait..wait…when I say “Keyword Rich” it doesn’t mean that you include just keywords in whole content. There should be a limited and proper use of keyword in the content. You should write the content in paragraphs divided with suitable headings. For headings you can use the H tags (H1, H2, H3, H4). After you are finished with content assume that half of your work is done. The few that left are linking, backlinking and offline promotion through articles, websites, blogs, social networking etc.

Believe if you use all above steps carefully nobody can stop you from coming on top in search results.

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Your company can outsource SEO services for the improved profits and traffic to your site at the best deals. You will be able to rise up the competitors with flying colors and ease. We make the services available to you which can cater to the ever changing demands of the clients. You can reach the top of the industry without any compromises with our SEO services.

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Search engine optimization or SEO is a technique used by several websites to increase their viewer ship across several search engines. Several promotional strategies are put to use in order to achieve greater viewer ship. The best SEO companies in India offer several services such as pay per click management, link building options, rank building services and visitor increment services. These are cost effective methods to promote the websites and become an establish name in the world of internet search options. These methods improve the ranking of your website and bring you on the foremost pages of the popular search engines like Google, yahoo and MSN. The best seo companies in India use the white hat seo techniques which are safe and honest means of doing seo without getting spammed or black listed from search engines. Though the black hat techniques will boast of getting the seo done at a faster pace and low cost but beware of such seo professionals because this technique leads to the shutting down of your website forever on search engines. Therefore, always prefer a genuine seo expert rather than a malicious one who can land you up in troubles.

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Just Completed the Designing of the Website, Now its time to promote it !

Interactive Web Services offers specialized services in website design, ecommerce development, SEO Services, Content Managemnet System, SEO Copywriting, Email Marketing, Domain Registration, Website Hosting, and lot more. We are Full Web Services Company in India

Looking Forward to you to post your comments and feedback.

Regards

Umesh